Eddie Masjedi Makes Success Out of Snobar Venture

It would be tough for someone to believe that certain people can find success even when they are just tinkering around in their kitchen. But this is exactly what happened with Eddie Masjedi – for someone who was just trying to create a special treat for his wife, little did Eddie think that he would be on his way to creating something sensational.

Instead of creating the typical ice cream or sorbet, Eddie Masjedi chose to add a little alcohol to the mix, to give it a kick, and there lay the foundation to an empire that the world knows as Snobar! Today, Snobar has become a popular choice with adults all over the world, because this alcohol based icy treat is tickling their taste buds.

However, the road to success was not an easy one, because Eddie Masjedi had to spend a lot of time working with mixologists, chefs and even food scientists to create the perfect blends. He had to make sure that the flavours he was gunning for would work well even in a frozen form and the quantities were accurate.

Today, you can get Snobar in flavours such as Margarita, Mojito, Cosmopolitan, Grasshopper, Brandy Alexander, Brandy Alexander Chocolate Chip and Pink Squirrel. Given that each of these premium ice creams and ice pops are made using highest quality alcohol, including tequila, vodka and triple sec, the flavours are bound to please even the most discerning of palates and all this has become possible only because of the brilliance as well as diligence of Eddie Masjedi.

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